Social Media for Home Builders 2.0: It's Easier Than You Think

This popular resource teaches builders and residential construction professionals how to use social media tools such as blogs, Facebook, Twitter, Linkedin, and YouTube, to increase their visibility and improve their sales results.

Social Media for Home Builders 2.0: It s Easier Than You Think is designed to help readers understand social media and construct a strategic plan for attracting more prospects, following up on leads, and closing more homes.

The updated edition includes even more examples, details, and strategies than the first edition, featuring

* examples of specific social media campaigns and their sales results by builder type
* sample tweets and Twitter campaigns to draw foot traffic to homes and communities
* new research on how people are using social media

Carol Flammer outlines in a clear, concise style how to engage consumers through social media. She provides content suggestions for creating a blog and keeping it going. Specific blog content and real-life examples of blogs that attracted readers are included.

Social Media for Home Builders 2.0 also explains how to

* Improve search engine optimization (SEO)
* Win friends and followers
* Find the right groups
* Run campaigns
* Optimize websites, blogs, and other social networking sites
* Track, analyze, and improve results

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Marketing Made Easy!: Basics for Home Builders

In this practical handbook written just for small-volume builders, you'll learn how to evaluate your current marketing efforts, determine your needs, create a distinct market identity, outline your goals, plan and budget for marketing, and evaluate your competition. You'll also get descriptions of inexpensive marketing ideas and activities that are easy to organize and do. Checklists, forms, photographs, and other examples will help you get started promoting your business right away! From Home Builder Press, 1995, 92 pp.

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2009 Home Builders' Jobsite Codes: A Quick Guide to the 2009 International Residential Code

2009 Home Builders Jobsite Codes provides the information from the 2009 International Residential Code in a compact, concise guide that can be taken along to the jobsite. The guide provides easy-to-read code requirements for every aspect of residential construction. This user-friendly field guide is packed with illustrations, tables, figures, and a glossary, to facilitate your understanding of the codes.

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Garden & home builder (Volume 1)

Computerizing the estimating process can help remodelers double their estimating productivity while increasing accuracy. The right software package can also make it easier to revise cost estimates and keep track of running costs. Modeled after the CAD Reference Guide For Residential Construction, this book is written to help you choose the right computer estimating software package for your company. It guides you through the steps of selecting and implementing an estimating system, introduces you to takeoff and analytical tools available from most programs and gives you practical tips that will help you increase productivity. Includes profiles of estimating software packages, a glossary of terms and an estimating software buyer's checklist. From Home Builder Press, 1998, 98 pp.

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Independent Builder: Designing & Building a House Your Own Way (Real Goods Independent Living Book)

This is a comprehensive manual of design and building methods for owner-builders as well as professional builders and their clients. In addition to presenting specific building techniques, the book explains the design principles and planning processes that underlie all good building, so that readers can develop their own exceptional designs, independently.
The Real Goods Independent Builder develops subjects not covered thoroughly in other books, but critical to success:

Designing small houses that seem big

Understanding innovation

Estimating and controlling costs

Incorporating ergonomics and accessibility

Doing drawings and scale models

Making contracts that work

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Scheduling for Home Builders with Microsoft Project

Control costs, pace construction, and fully utilize resources with Microsoft Project. An organized, well-planned schedule is a builder's best tool. Scheduling for Home Builders with Microsoft Project provides easy step-by-step instructions to help you master this powerful scheduling program. Every chapter of Scheduling for Home Builders with Microsoft Project helps you learn and practice each new skill. The CD offers sample residential schedules.

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ValueMatch Selling for Home Builders: How to Sell What Matters Most

Will Nowell has revolutionized the sales process with ValueMatch Selling for Home Builders. Proven, powerful, and effective, ValueMatch listening skills will help you open the door to your prospective home buyers emotional need to buy a new home. These skills, the core of the ValueMatch sales process, will help you match what your homes have to offer with what prospects value most in a new home and it usually has nothing to do with granite countertops or number of bedrooms. ValueMatch Selling for Home Builders will teach you how to build rapport within the first 60 seconds; sell yourself to establish a relationship; convey the builders concept or vision; make a dynamic presentation that includes asking for the close three times; put yourself and your prospect in a closing posture; complete the sale; launch a new after-closing relationship that brings in referrals. ValueMatch Selling for Home Builders is your guide for selling what matters most.

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Tomorrow's house: a complete guide for the home-builder

This is a reproduction of a book published before 1923. This book may have occasional imperfections such as missing or blurred pages, poor pictures, errant marks, etc. that were either part of the original artifact, or were introduced by the scanning process. We believe this work is culturally important, and despite the imperfections, have elected to bring it back into print as part of our continuing commitment to the preservation of printed works worldwide. We appreciate your understanding of the imperfections in the preservation process, and hope you enjoy this valuable book.

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Coastal Design: A Guide for Builders, Planners, and Home Owners

No one can tell you how to build better and manage smarter than Al Trellis and Paul Sharp. Whether you need a business advisor, therapist, or drill sergeant, Building with an Attitude will get you thinking about your home building in new and innovative ways. Trellis and Sharp combine industry experience with common sense and entrepreneurial spirit to bring you solid advice that will help you run your business more efficiently. Get insights on management, design, hiring, customer relations, pricing, and marketing that will help you improve your business. By applying the tips and techniques shared by Trellis and Sharp, youll find that building homes really can be fun and profitable.

Key Features:
* Discusses how to know your market to increase sales
* Outlines systems to improve business management practices
* Describes how to develop and promote your marketing message
* Provides design hot buttons
* Discusses how to hire and motivate good people

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Home Builder's Guide to Continuous Improvement: Schedule, Quality, Customer Satisfaction, Cost, and Safety

Presenting well-known tools and techniques, the Home Builder's Guide to Continuous Improvement provides important insights and necessary information to reduce cycle time duration and variation in order to improve quality and customer satisfaction and to minimize costs and accidents. Each chapter offers examples based on the authors' personal experience working with builders and trade contractors. Including figures and graphs to enhance the text, this book contains simple language, using residential construction industry terminology to improve understanding of continuous improvement concepts and practices. No previous math background is required, making it suitable for all levels.

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